Build a Music Career That Pays You Back

Using the exact songwriting strategy Ruelle used to create an 8-figure revenue stream in film, television, and trailers.

SHOW ME HOW TO GET PLACED
 

SYNC 101

Get grounded in sync licensing. You'll learn what it is, how it works, and why it’s a powerful income stream for artists. Examine the key players, terms, and what music supervisors want.
 
 

 

TIMELESS CATEGORIES FOR SYNC

An inside look at the timeless emotional and thematic categories that consistently land placements in film and TV — and how to write songs that fit them effortlessly.

 
 

CINEMATIC SONG BREAKDOWN

Go behind the scenes of a finished track as Ruelle walks through creative choices, arrangement, and production decisions that support sync success.

 
 

EXPLORE MORE CATEGORIES

Dive deeper into high-performing sync themes and learn how to strategically write for the emotional moments music supervisors consistently need.

FINDING YOUR SOUND

Develop a distinct sonic identity that still works for sync, balancing originality with versatility so your music stays true to you and licensable.

THE POWER OF CO-WRITING

Learn how collaborative writing can elevate your ideas, expand your reach, and increase your placement opportunities.

PRODUCTION PRINCIPLES

Three part module. Learn essential production fundamentals like arrangement, dynamics, and clarity so your tracks sound polished, professional, and ready for placement.

KICKSTART YOUR SYNC CAREER

Practical steps for building momentum—pitching, networking, organizing your catalog, and positioning yourself for real opportunities.

OVERVIEW OF TOOLS

Get familiar with the key tools, platforms, and resources used in sync so you can work efficiently without overcomplicating the process.

"I would highly recommend taking this course . This is for the beginner and for the one who has 20 years under their belt. I say with confidence ,  It will take your writing to the next level. I feel well equipped and ready to start my sync career and journey. I am so thankful for this course and that tools like this exist."

 
- Shantrice Laura, Songwriter.
"I've been writing songs for years for myself and other artists, but sync always felt like a mystery to me. The Placement Playbook made it clear, practical, and truly achievable. The course walks you through every step....from where to start with songwriting to how to actually begin building a sync career. The course demystified why songs get placed, from both a writing and production perspective. I felt like someone was handing me a win. I'm excited to use what I learned."
 
- Michaela Gentile, Songwriter.

"So much valuable information in here for artists, writers, and producers at any level! From the craft of sync writing, to industry trends, to production secrets; I'll definitely be revisiting my notes on this."

- Tony Chetta, Producer

"I already admired Maggie but now I admire and respect her. The wisdom she gave on this course truly put so much wide stretched  information into such practical steps. My favorite part was how transparent and truthful she was about everything from the money to the strategy of it all. I feel actually within reach of my goals and dreams in the sync space, after so many failed attempts and almost. The homework, the stories, the breakdowns of it all, really made something so big feel so touchable.

I also loved how short and quick the videos were while also being so packed with information. I felt like I could do one video a day and take away so much information or sit down and binge watch it like a series and feel like a new person"

- Cecily Hennigan, Songwriter

As a songwriter, independent artist, and mom of 3, writing for sync has been a major piece of my catalog. If we were getting coffee and you asked me about “getting into sync,” I would just send you straight to this course! In an ever changing music landscape that constantly requires writers to evolve and diversity their craft, Maggie gives songwriters a real strategy to focus your creativity and (ideally!) generate another income stream. The course costs as much as your first sync usually generates, and it is such an invaluable investment into your craft. 


- Jessie Early, Songwriter

"For those looking to get an introduction into the sync world, The Placement Playbook is a great resource! Ruelle is one of the best in the business, so to get an inside look into her process provides practical steps to getting your sync journey started on the right foot.”

- Patrick Smith (Producer) 

WHO IS THIS COURSE FOR?

 

  • You want your music to generate real income, not just streams

  • You’re ready to create songs that work in film, TV, and trailers

  • You want a career that gives you freedom, not burnout

  • You’re drawn to cinematic, story-driven music

  • You’re ready to think like an artist who gets placed

 

Every day you wait is another day your music sits on a hard drive instead of generating income.

Land one placement and this course pays for itself.

FULL COURSE 

$497 → $297

Build your sync career today